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  • Six Steps to Building Your Local Business with Social Media

    Six Steps to Building Your Local Business with Social Media

    A few Ways to Use Social Media to Improve Your Local Search Results Social Media is increasingly an important component within overall SEO. At the local level, this means Social Networking sites like Facebook, video/photo sharing sites like YouTube and Flickr, communication platforms like Twitter, blogs, ratings and reviews to name a few. Marketers are no longer asking if they should be active in social media. They understand that user-generated content such as ratings and reviews are required elements of [...]

  • Customer-Driven Innovation & Transformative Ideas

    Customer-Driven Innovation & Transformative Ideas

    Julie Wittes Schlack is SVP of innovation and design at Communispace. You can follow her on Twitter @jwschlack or read her blog here. Numerous studies demonstrate that 70-80% of all new products fail. Lack of relevance, lack of differentiation, inappropriate pricing and muddled messaging all factor into a brand’s struggle when launching a new product. However, the ultimate judgment of new products falls to consumers, who, ironically, are often absent from the development process. That development stage stands the greatest [...]

  • The New Google Social Network– Google+

    The New Google Social Network– Google+

    Google has finally unveiled Google+, the company’s top secret social layer that turns all of the search engine into one giant social network.. But people speculating that It would fail as other projects of Google and is not a facebook killer at all…But such is not the case…Find out Yourself.. Google Plus, the new social networking site trying to rival Facebook, reportedly already has more than 25 million registered users. Twitter and Facebook took more than three years to reach that [...]

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